USE CASE

Skills-Based Case Routing in Salesforce: Focus on Agent Expertise for Superior Customer Service

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OVERVIEW

In a high-volume customer service operation, the importance of connecting cases to customer service agents with the right expertise cannot be overstated. Q-assign for Service excels in aligning customer needs with agent skills, ensuring a high-quality service experience.

Objective 

To enhance the quality of customer service by assigning cases to agents based on matching skill-sets, thereby improving resolution times and customer satisfaction. 

Pre-conditions 

  1. Salesforce is the CRM system in use. 
  1. Q-assign for Service is installed and configured with up-to-date agent skill profiles. 
  1. Customer service agents’ skill sets are accurately recorded in Salesforce. 

Actors 

  1. Customer Service Agents with specific skill sets 
  1. Customer Service Manager 
  1. Salesforce Admin 

Workflow 

  1. A customer submits a case via the company’s service channel. 
  1. Salesforce captures and logs the case details. 
  1. Q-assign for Service evaluates the case against a predefined skills matrix. 
  1. The case is routed to the agent whose skills best match the case requirements. 
  1. The agent is notified of the new case assignment. 
  1. The agent addresses the case, applying their specific expertise. 

Post-conditions 

  1. The case is resolved efficiently with expert knowledge. 
  1. The customer receives a solution from a skilled professional. 
  1. Case resolution data is captured for continuous improvement of service delivery. 

Exceptions 

  1. If no agent with the required skill set is available, the case is queued for the next best match. 
  1. In the event of a system outage, manual intervention may be required for case assignment. 

Metrics for Success 

  1. Decrease in average resolution time for complex cases. 
  1. Increase in first contact resolution rate. 
  1. Higher customer satisfaction and net promoter scores (NPS). 

Enhancements 

In addition to its skills-based assignment functionality, Q-assign for Service offers a suite of advanced features that can be activated to further optimize case routing and handling, elevating your customer service operations to new heights of effectiveness and responsiveness 

  1. Dynamic Assignment Models: Switch dynamically from skills-based to availability-based and/or load-balanced assignment systems when necessary 
  1. Auto-triage: Triage inbound cases automatically, then categorize and prioritize them.  
  1. Sentiment Analysis: Deploy AI to conduct a sentiment analysis and/or trigger other AI-powered actions automatically 
  1. Automatic Reassignment: Automatically escalate or reassign problematic cases 
  1. Omni-Channel Routing: Integrate with Omni-Channel for the ultimate case routing solution 

CONCLUSION

By harnessing the capabilities of Q-assign for Service, customer service departments can significantly uplift their service standards. Skills-based case routing not only streamlines workflows but also ensures customers benefit from the highest level of expertise available, fostering loyalty and trust.
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