--- title: "ByMyCar - AI Services Case Study - Email-to-Lead Automation" description: "ByMyCar uses Ortoo's AI Services to automate email-to-lead processing across Europe, cutting lead processing time by 85% and removing template dependencies." lang: en json-ld: | [ { "@context": "https://schema.org", "@type": "Organization", "name": "Ortoo", "url": "https://ortooapps.com/", "logo": "https://ortooapps.com/ortoo-logo-square.png", "parentOrganization": { "@type": "Organization", "name": "Ascendx" } }, { "@context": "https://schema.org", "@type": "WebSite", "name": "Ortoo", "url": "https://ortooapps.com/" }, { "@context": "https://schema.org", "@type": "Article", "headline": "ByMyCar — case study", "description": "ByMyCar uses Ortoo's AI Services to automate email-to-lead processing across Europe, cutting lead processing time by 85% and removing template dependencies.", "url": "https://ortooapps.com/case-studies/case-study-bymycar-ai-services", "mainEntityOfPage": "https://ortooapps.com/case-studies/case-study-bymycar-ai-services", "image": 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gPyB20WumqCjgOAmXpA/eGxT4fdBTHxQ7q5+TmwUEDzPFeSKz3HgwZ7HIlM9+lFgZ3BSxu2fnVD4z2Df4bDU6cGpfYX/BHjO6LB7thwvA3gQZDlX9j4W7NzaTNUv14+I3TH5A09g/B+DeH/iR6gUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBT+p/AvhDPlaqrj3jkAAAAASUVORK5CYII=", "about": "ByMyCar", "publisher": { "@type": "Organization", "name": "Ortoo", "logo": { "@type": "ImageObject", "url": "https://ortooapps.com/ortoo-logo-square.png" } } } ] --- [Skip to main content](#main-content) [Support](/support)[Contact](/contact) [![Ortoo logo, workflow orchestration for Salesforce](/assets/ortoo-logo-gradient-C54UkOOH.webp)](/) Ortoo Orchestrator Solutions Why Ortoo Resources About [Pricing](/pricing) [Map your workflow](/contact?intent=workflow-mapping)[Book a demo](/contact?intent=demo) [Book a demo](/contact?intent=demo) [Case studies](/case-studies)/ ByMyCar ![ByMyCar logo](data:image/png;base64,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Customer story # ByMyCar Accelerates Email-to-Lead with AI-Powered Automation ByMyCar is transforming how it processes leads from email using Ortoo's AI Services. Faced with costly template dependencies, manual intervention, and scalability issues across Europe, ByMyCar sought a smarter, scalable solution. With AI-powered unstructured data extraction, the team now automates lead handling across markets ensuring timely responses, no duplication, and minimal IT reliance. 0% Reduction in lead processing time 0 Salesforce fields auto-populated in one step ![ByMyCar logo](data:image/png;base64,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)Customer snapshot Account ByMyCar Industry Automotive Employees 1000+ Department CRM Operations Products AI Services ## Challenge ByMyCar's existing email-to-lead process was heavily dependent on rigid templates and manual oversight, creating both cost and operational challenges across regions. - **Costly template changes** required notifying Orange and incurred delays. - **Scalability issues** in smaller markets (e.g. Belgium, Italy, Spain) due to dealer count and complexity. - **Manual mapping** disrupted automation, causing delays and errors. - **Duplicate leads** were generated by follow-up emails, skewing reporting. - **Limited notifications** for non-Salesforce users hindered external collaboration. ## Solution To overcome these challenges, ByMyCar adopted Ortoo's AI Services, leveraging large language models (LLMs) and natural language processing directly within Salesforce. - **AI-powered data extraction** handles unstructured emails without rigid templates. - **50–100 Salesforce fields auto-filled in one step** with structured, validated data. - **Custom matching logic** eliminates lead duplication. - **Configurable notifications** reach external stakeholders outside Salesforce. - **Business users manage templates directly**—no IT needed. ## Results Since implementing Ortoo's AI Services, ByMyCar has seen dramatic improvements in efficiency, accuracy, and scalability. The solution has removed template dependencies, empowered business teams, and delivered measurable impact across multiple countries and brands: - 50–100 fields auto-populated instantly - No-code configuration by business users - Multi-country support for 40–50 unique templates - Eliminated template-related disruptions ## Looking Ahead ByMyCar plans to launch a proof of concept in a market not yet live in Salesforce to test the solution's scalability in a controlled environment. The company intends to expand to additional markets, ensuring consistent automation and reduced costs across the board. More customer stories ## See how others orchestrate complex Salesforce workflows [ Internet Publishing Verivox 75% Cases being addressed within the first 30 minutes Read story → ](/case-studies/verivox)[ Identity & Security Entrust 1 day SLA reduction through fair, automated case routing Read story → ](/case-studies/case-study-entrust-q-assign)[ Hi Tech Splunk 24/7 Service team able to offer 24/7 support for the first time Read story → ](/case-studies/splunk) [All case studies →](/case-studies) ## See orchestration _in action_. Book a 30-minute session. We will map one of your workflows and show where orchestration would change the outcome. [Book a demo](/contact?intent=demo)[Map your workflow](/contact?intent=workflow-mapping) ![Ortoo logo, workflow orchestration for Salesforce](/assets/ortoo-logo-C6Mjw-cG.svg) Workflow orchestration in Salesforce, executed by specialized agents under controlled AI. PRODUCT - [Orchestrator](/orchestrator) - [Solutions](/solutions) - [Pricing](/pricing) ## PRODUCT - [Orchestrator](/orchestrator) - [Solutions](/solutions) - [Pricing](/pricing) WHY - [Why Orchestrator](/why-orchestrator) - [Customers](/case-studies) ## WHY - [Why Orchestrator](/why-orchestrator) - [Customers](/case-studies) RESOURCES - [Blog](/resources/blog) - [Downloads](/resources/downloads) ## RESOURCES - [Blog](/resources/blog) - [Downloads](/resources/downloads) USE CASES - [Case assignment](/case-assignment) - [Lead assignment](/lead-assignment-in-salesforce) - [Email-to-Anything](/solutions/email-to-anything) - [See all use cases](/use-cases) ## USE CASES - [Case assignment](/case-assignment) - [Lead assignment](/lead-assignment-in-salesforce) - [Email-to-Anything](/solutions/email-to-anything) - [See all use cases](/use-cases) COMPANY - [About](/about-ortoo) - [Ascendx Approach](/ascendx-approach) - [Careers](https://ascendx.cloud/vacancies/) - [Contact](/contact) ## COMPANY - [About](/about-ortoo) - [Ascendx Approach](/ascendx-approach) - [Careers](https://ascendx.cloud/vacancies/) - [Contact](/contact) LEGAL - [Privacy policy](/privacy) - [Terms of service](/terms) - [Cookie policy](/cookies) ## LEGAL - [Privacy policy](/privacy) - [Terms of service](/terms) - [Cookie policy](/cookies) © 2026 Ortoo. 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